Larisa Petrini is Corporate Wellbeing Strategist, certified Health Coach by Institute for Integrative Nutrition, New York and Jamie Oliver Ambassador for Food Revolution Day in Romania. She held, for 12 years, the Public Relations and Corporate Social Responsabilities affairs for Centrade Saatchi & Saatchi Romania. During her career, she developed her expertise in Personal Branding, Reputation Management and Crisis Communication. While managing the PR department at Centrade she had her work recognised winning prestigious international contests like Cannes Lions or Sabre Awards. Larisa is a professor and consultant in many social and educational projects, and she is also an Executive Board Member for organizations like Alternative University and The European Nature Trust.